by Bill West | Feb 16, 2018 | Brand This, Branding Reno, Market That, Most Current, Reno Marketing
The panelists for our inaugural Brewing Up Business Presents: Drink and Learn Stuff are so good at self-promotion. We actually probably don’t even need to blog about them. However, we are going to be grilling them with questions at Cathexes LLC next week. Let’s get to...
by Bill West | Sep 14, 2017 | Brand This, Branding Reno, Most Current, Reno Marketing, Uncategorized
Businesses who invest in their branding understand the role client experience plays in communicating what their brand stands for. The best brands craft how they want clients to enjoy each phase of that experience. Think about a mail subscription service like Dollar...
by Bill West | Aug 11, 2016 | Brand This, Branding Reno, Design Gets Graphic, Let's Get Digital, Reno Graphic Design, Uncategorized
The 6 Steps to Designing a Badass Logo When you’re looking for a new logo for your rebrand (or your brand launch), there’s a lot to be done before you get to the actual designing. It takes a strategy to get answers about what a logo should encompass and it takes a...
by Bill West | Jul 1, 2016 | Brand This, Content Strategist in Reno, Market That, Reno Marketing, Uncategorized
It’s All in the Creative Business Name (Not Really). In the game of business naming the hunt for a clever, meaningful name can lead you down a rabbit hole of trending words and hyped up methods. “Creative” is one of those buzzwords that misleads business owners...
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