When A Rebrand Makes Sense | Dolce Vita Wellness Spa Rebrand Reveal
Last week we broke down the arty sciency strategy behind minor tweaks and how (and under what circumstances) they can be just as effective as a rebrand. This week, we want to dive into the wondrous world of a rebrand, and specifically how a local company decided to...
These Minor Brand Updates Can Make A Huge Impact
Does your marketing sound like a broken record? Does your logo look like a sad souvenir from the ‘90s? Do you have an awesome new service that doesn’t seem to mesh well with your current brand? Sounds like a brand refresh might be in order. Don’t fret, a brand refresh...
Creativity, Problem Solving, Beer: Symposium 2017
We’re giving a shout out to the longest running casual idea-sharing event in the history of the philosophical man: the symposium. History In Ancient Greece, a symposium was an event where philosophers, scientists, artists and thought leaders came together to discuss a...
How to Write a Memorable Tagline for Your Small Business
Crafting A Tagline: The Art, The Science, The Strategy All household brands began from start ups, and their path to the top is paved in unforgettable taglines. While some household brands are blessed with the timelessness of a single tagline, other equally large...
SEO And Usability | Tips To Rank Higher & Increase User Satisfaction
How To Bridge The Gap Between SEO And Usability To Satisfy Your Human Customers SEO and usability are on the same team, but it takes serious skills to integrate them and create a seamlessly optimized, user-friendly website. Yes, SEO is crucial for the success of...
12 Tips For A Successful Website
Whether you have an online store or a brick and mortar storefront, your website plays a key role in attracting potential customers. An impressive website requires time and strategy to operate successfully and is key to drawing in the right clients and presenting...
C.H.A. Website Transformation | Web Design Reno
Community Health Alliance is a local health clinic operating in 6 different locations in the Reno/Sparks area. They have specialized programs such as W.I.C. -- a nutrition and health program for women and children -- and The Center For Complex Care. Plus, they have a...
Help Clients See The Value In Your Services With A Pricing Strategy
Developing A Pricing Strategy That Aligns With Your Value Price and quality are most likely the two most influential things that come into play when selling products or services to a customer. The price is too high, you’ll lose out on certain customers. The price is...
Small Business Branding Tips For Big Growth in 2017
Brands aren’t just for big corporations. In fact small businesses benefit greatly from brands, especially in highly saturated markets -- food, beauty, bars, artisan you-name-it’s, you get the idea. It’s simple: small business with big voices get bigger audiences than...
Healing Minds, Meet Your New Site | Website Design Reno
If a website isn’t optimized, does it even exist? Hardly. Truth is, if Google doesn’t care about your website, then potential customers don’t know they can or should care. We recently just launched a new website for the enthusiastic, caring and devoted team of...